This Privacy Policy explains how Friendsofliverlifeline ("we", "us", or "our"), the operator of rialto-casino-gb.friendsofliverlifeline.co.uk, collects, uses, stores, and protects personal data when you visit our website. Friendsofliverlifeline.co.uk serves as a dedicated review and information resource covering Rialto Casino and related licensed gaming operators for users in Great Britain. As the data controller for this website, we are committed to handling your personal information responsibly and in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using rialto-casino-gb.friendsofliverlifeline.co.uk, you acknowledge the practices described in this policy, which was last updated in 2026.
Information We Collect
Information You Provide
- Name and email address submitted through contact or enquiry forms
- Feedback, comments, or messages you send directly to our team
- Newsletter subscription details, including your email address and communication preferences
- Any other information you voluntarily provide when interacting with rialto-casino-gb.friendsofliverlifeline.co.uk
Information Collected Automatically
- IP address and approximate geographic location (country/region level)
- Browser type, version, and operating system
- Pages visited, time spent on each page, and navigation paths across rialto-casino-gb.friendsofliverlifeline.co.uk
- Referring URLs and search terms used to find our site
- Device identifiers and screen resolution data collected via cookies and similar technologies
Cookies We Use
Friendsofliverlifeline.co.uk uses cookies and similar tracking technologies to ensure the website functions correctly, to analyse user behaviour, and to support our affiliate partnerships with licensed casino operators. You can manage your cookie preferences at any time through your browser settings or our cookie consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core website functionality, security features, and session management on rialto-casino-gb.friendsofliverlifeline.co.uk | Session / Up to 1 year |
| Analytics | Collects anonymised data on how visitors interact with our pages, helping us improve content and user experience | Up to 2 years |
| Affiliate / Marketing | Tracks referrals to casino operator partners, including Rialto Casino, for commission attribution purposes | Up to 30 days |
| Preferences | Remembers your cookie consent choices and display settings to personalise your experience on return visits | Up to 1 year |
| Third-Party | Set by external providers such as Google Analytics or advertising networks integrated into rialto-casino-gb.friendsofliverlifeline.co.uk | Varies by provider |
How We Use Your Data
- To operate, maintain, and improve the content and functionality of rialto-casino-gb.friendsofliverlifeline.co.uk
- To respond to enquiries, feedback, and support requests submitted by users
- To send newsletters or updates where you have subscribed and provided explicit consent
- To analyse website traffic and user engagement patterns for editorial and performance improvements
- To manage affiliate referral tracking when users navigate to licensed casino operators via our links
- To comply with applicable legal obligations under UK law
- To detect, prevent, and address technical issues or fraudulent activity on our platform
Legal Bases for Processing
We process your personal data in accordance with the UK GDPR. Our legal bases include: consent, where you have freely and clearly agreed to a specific processing activity (for example, subscribing to our newsletter or accepting non-essential cookies); legitimate interests, where processing is necessary for our reasonable business purposes, such as analytics and affiliate link management, provided those interests are not overridden by your rights; and legal obligation, where processing is required to comply with applicable UK legislation. Where we rely on consent, you have the right to withdraw it at any time without affecting the lawfulness of prior processing.
Third Parties & Affiliate Links
Friendsofliverlifeline.co.uk contains affiliate links to licensed casino operators, including Rialto Casino and other UK-regulated gaming platforms. When you click such a link, you will be directed to a third-party website governed by its own privacy policy, and we may receive a commission for qualifying referrals. We are not responsible for the data practices of those operators. We also integrate third-party analytics tools, such as Google Analytics, which process anonymised usage data on our behalf under data processing agreements. We do not sell your personal data to any third party.
Your Privacy Rights
- Right of Access: Request a copy of the personal data we hold about you
- Right to Rectification: Ask us to correct inaccurate or incomplete information
- Right to Erasure: Request deletion of your personal data where no overriding legal basis applies
- Right to Data Portability: Receive your data in a structured, commonly used format
- Right to Object: Object to processing carried out on the basis of legitimate interests or for direct marketing
- Right to Restrict Processing: Request that we limit how we use your data in certain circumstances
- Right to Withdraw Consent: Withdraw any previously given consent at any time
To exercise any of these rights, please contact us using the details provided in the Contact section below. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been handled unlawfully.
Data Security & Retention
Friendsofliverlifeline.co.uk employs appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. These include secure server configurations, encrypted data transmission (HTTPS), and restricted internal access to personal information. We retain personal data only for as long as necessary to fulfil the purposes described in this policy or as required by law. Contact form data is typically retained for no longer than 12 months, after which it is securely deleted. Analytics data is retained in anonymised or aggregated form for up to 26 months.
Contact
If you have any questions, concerns, or requests relating to this Privacy Policy or the way Friendsofliverlifeline handles your personal data, please contact our team directly:
- Website: rialto-casino-gb.friendsofliverlifeline.co.uk
- Email: privacy@rialto-casino-gb.friendsofliverlifeline.co.uk
- Postal Address: Friendsofliverlifeline, United Kingdom
We take all privacy enquiries seriously and will endeavour to resolve your concern promptly and transparently in accordance with our obligations under the UK GDPR and